How Tag Management Will Supercharge Your Testing Program – Digital Velocity Conference 2014 #dv14

  Here is my summary of the tag management presentation by Naoshi Yamauchi at the Digital Velocity Tealium User Conference 2014, San Diego, CA Presenter: Naoshi Yamauchi, Chief Performance Officer, Brooks Bell @nyamauchi If you’re … [Continue reading]

One Size Fits No One – Digital Velocity Conference 2014 #dv14

Here is my summary of the "One Size Fits No One" presentation by Jason Burby at Digital Velocity Tealium User Conference 2014, San Diego, CA Presenter: Jason Burby, Chief Performance Marketing Officer - POSSIBLE @jasonburby Tailored messages work … [Continue reading]

Frictionless Sales: Selling to Generation Cloud – Digital Velocity Tealium User Conference 2014

Here are my notes from the "Frictionless Sales" presentation by Treb Ryan at Digital Velocity Tealium User Conference 2014, San Diego, CA dimension data Generation Cloud = New Expectations Immediate availability Ubiquitous … [Continue reading]

Building an Effective Digital Marketing Foundation

James McCormick, Senior Analyst - Forrester Research jmccormick@forrester.com @JFMcCormick Here are my notes for the Digital Velocity conference The customer insights challenge A blueprint for digital marketing Assessment of suite … [Continue reading]

HTML5 Texas JavaScript Workshop – Client-Side Storage

HTML5TX JavaScript Workshop - Pamela Fox

Web technologies have taken a long time to progress. A lot of the standards we see today are because browsers decided to implement new features. HTML5 is now just supposed to be HTML. It is supposed to be a living standard. Pamela needs an … [Continue reading]